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New Mac week

We discuss our reviews of the M4 iMac, MacBook Pro, and Mac mini, as well as the ongoing challenge of Apple silicon being so good that it’s hard to sell upgrades. [More Colors/Backstage members get an additional 17 minutes about Vision Pro accessories and Apple design leadership challenges.]



By Jason Snell

Review: Belkin Travel Bag and Head Strap for Vision Pro

Ready to go, a more respectable Vision Pro travel case.

Belkin has just released two new Vision Pro accessories—a $50 add-on Head Strap that supplement Apple’s Solo Knit Band, and a $100 Travel Bag. They’re now for sale at Belkin’s website and the Apple Store.

I’ve been given a sneak peek at both, and they’re really nice—so nice that I’m starting to wonder if Apple is admitting after the fact that it missed the mark with the original Vision Pro configuration. (Unfortunately, they’re not giving these products away—you will need to pay for them.)

First, the Head Strap: It’s a soft, adjustable hook-and-loop enclosure band that’s quite similar to the one included with Apple’s Dual Loop Band. However, at both ends, there’s a plastic attachment that slides on the end of the Vision Pro’s built-in straps. This is a bit different than the $40 Spigen Head Strap, which is padded and seems less adjustable.

Belkin’s strap connects to the Vision Pro at the end of the built-in straps.

I haven’t been able to use Belkin’s Head Strap in a marathon Vision Pro session yet, but in my first uses, it seems to be very adjustable and comfortable, offering a little more support than just using the (otherwise quite comfy) Solo Knit Band on its own. It’s also a lot less wild than some of the 3-D printed options you’ll find out there, including the Solotop, which I was previously using to add a second Solo Knit Band as head support.

Hello, it’s a man with a thing on his face, but like it’s 2023.

I’ll just point out that during Apple’s initial Vision Pro demos in June 2023, the devices were equipped with a combination of a Solo Knit Band and an over-the-head band that was extremely similar to the experience with the Belkin Head Strap. I don’t know why Apple went with the options it did, but if you’re struggling to get a proper fit with the Vision Pro, Belkin’s accessory is a nice compromise between Apple’s two included options. (And, yeah, it’s $50—I’m resigned to the fact that every Vision Pro accessory is going to cost a lot.)

Belkin’s case looks nice and offers a perfect fit.

Now, to the Belkin Travel Bag. It’s half the price of Apple’s Vision Pro travel case, which kind of looks like a pillow, but of course, at $100, it’s not cheap, either. I’ve been traveling with a no-name case I bought on Amazon for $25, which was clearly designed for the Meta Quest. It was fine, but the Belkin bag puts it to shame.

I’m impressed with almost everything about Belkin’s bag. It’s got a carrying strap as well as a longer, adjustable and removable shoulder strap. It perfectly fits the Vision Pro, which is smaller than your garden-variety Meta Quest, so it feels compact. It’s not big and puffy like the Apple case, but it feels like it offers at least some padded protection. It’s got a flip-up protector that covers the device’s eyepieces, and there’s a velcro-enabled battery holder to hold the battery unit in place. I was able to slightly zip open the bag and plug in a USB cable to charge the battery, which I really liked.

The bag also has a pocket on the back and a zip pocket on the front, so there’s room for some small additional storage (so long as it’s small and thin). My only complaint is that you can’t open the flap entirely when you unzip it, but that’s probably better in terms of making it impossible for the Vision Pro to fall out when the case is partially unzipped.

Basically, I refused to buy Apple’s case, and while I thought my cheap Amazon case was better than nothing, Belkin’s case really puts it to shame.

It’s funny—the Vision Pro has been out for many months now, and by all accounts there aren’t that many of them out there in the wild. Yet here’s Belkin rolling in with some new accessories that feel very strongly like they’re the accessories Apple should have initially launched with the Vision Pro. And they’re both available at the Apple Store! Hmm.

So is this Apple working with a partner to right some initial wrongs? It sort of feels like it. Regardless, both of these products feel practical and sensible in a way that some of the decisions around the original Vision Pro launch didn’t.


By Jason Snell

M4/M4 Pro MacBook Pro review: Brighter, clearer, faster

The latest update to the MacBook Pro is not a radically different laptop than what has come before. Since the product was redesigned in 2021, subsequent updates have been largely the same, at least on the outside.

But just as the MacBook Air is the default Mac for a majority of consumer Mac users, the MacBook Pro is the tool of choice for most Mac professionals. As a result, even a small update can be of great importance.

Anyway, here’s the good news: All the things that have made Apple silicon-based MacBook Pros great are still here, now powered by the impressively upgraded M4 chip. Apple has also sufficiently improved the base model to finally elevate it out of “Why does this exist?” territory, boosted the device’s world-class display, and seriously upgraded the built-in webcam. Not bad for a small update.

Continue reading “M4/M4 Pro MacBook Pro review: Brighter, clearer, faster”…


By Dan Moren

M4 Mac mini Review: Phenomenal cosmic power, itty-bitty form factor

Meet the new Mac mini—for the first time in the last fourteen years, not the same as the old Mac mini.

The latest iteration of Apple’s most diminutive Mac really earns that superlative in its newest incarnation, only the third in its history. The form factor really shouldn’t come as too much of a surprise: it’s basically a smaller version of the Mac Studio, which was itself a taller version of the Mac mini. Time, as they say, is a flat squircle.

As the most versatile Mac, the Mac mini finds itself into all sorts of niches that no other Mac can easily (or cost-effectively) fill. Whether it’s rack-mounted as a server, hooked up to a TV, or even tucked somewhere in a car, the mini is the Mac of all trades.1

Since the Apple silicon revolution, it’s also become more powerful than ever, and the new M4-powered models are no exception. The mini holds its own against consumer models like the iMac and MacBook Air, and can be upgraded into the mid-range with an M4 Pro chip, positioning it comfortably alongside some MacBook Pro models.

When it comes to desktop Macs, it’s quite possibly the best one Apple offers.

Continue reading “M4 Mac mini Review: Phenomenal cosmic power, itty-bitty form factor”…


By Jason Snell

M4 iMac Review: Gloriously niche

The iMac, redesigned for Apple silicon in 2021, is a gorgeous reinvention of Apple’s venerable all-in-one. It’s colorful (if you want it to be), powerful (enough), and designed to show itself off at home and in public spaces.

After a very basic update to M3 last year, Apple has now updated the iMac again, adding the more powerful M4 processor—and addressing a few of this fun desktop computer’s few shortcomings.

Continue reading “M4 iMac Review: Gloriously niche”…



Our default apps on iOS, how we feel about Genmoji, our favorite end-to-end encrypted messaging platforms, and whether we use Live Activities for news and sports.


By Jason Snell for Macworld

Where Will Apple Intelligence go next?

If you didn’t notice, Apple Intelligence is here. But it would be hard not to notice—Apple is marketing its new collection of AI features everywhere it possibly can, from television ads to its website to every single product announcement it’s made in the last two months. (Each video announcement Apple released last week—iMac, Mac mini, and Macbook Pro—featured an original, extended Apple Intelligence segment.)

But to say that Apple has gone all-in on Apple Intelligence wouldn’t be quite true. Yes, the Big Three are covered: iPhone, iPad, and Mac. But Apple makes many more devices than just those three! This year, understandably, the company is going to be focused on getting as many AI features up and running on the Big Three as it can. But sometime soon, probably next year, Apple is going to need to roll out a strategy regarding everything else in its product line-up.

So, how’s it going to manage that?

Continue reading on Macworld ↦


iPads being used on college football sidelines

football players with iPads

You may remember Aaron Rodgers throwing a Surface on an NFL sideline, but this year football teams in three college conferences are using iPads, as detailed in this feature from Apple Newsroom:

“Having iPad on the sidelines makes coaching way more effective in-game,” says Mike Saffell, University of California, Berkeley’s tight ends coach. “Live feedback enables the players and coaches to correct quickly. It also makes the game more competitive since both teams are able to fix issues on game day.”

Cal’s starting quarterback, Fernando Mendoza, agrees. “Before, there were a lot of things that we couldn’t see until after the game, so it’s great to have that coaching on the sideline. When you’re on the field, football is the same football. But when you’re off the field, now you can go with the coaches, make adjustments, get coached up, and then go back in the game, which has helped young players’ development a lot,” he says.

Tim Cook promoted this story on social media by mentioning his Auburn Tigers, but as for me, this is probably just an excuse for me to post pictures and quotes from my beloved Cal Bears. Who, by the way, beat Tim’s team this year. Roll On You Bears!

Just don’t throw the iPads.


Scoring our very weird draft, The new Mac mini and MacBook Pro announcements, Apple’s latest financial results, our reactions to Image Playground and Genmoji betas, and pondering the actual job of a CEO.


Holiday specials and streaming rights; the questionable future of linear cable channels; Bob Iger’s Endgame gets interesting; Sports Corner with Rob Manfred, Jason Kelce, and Charles Barkley; Behold, the power of CBS; and some TV shows you should watch.


By John Moltz

This Week in Apple: Macs for days

John Moltz and his conspiracy board. Art by Shafer Brown.

The new Macs are here! The new Macs are here! Apple also updated its peripherals. Wow. Then it did a little shopping.

Sweet 16

As was foretold in prophecy, Apple introduced new M4-based Macs this week, starting with iMacs that come in colors so bright that Apple should have issued one of those seizure warnings at the beginning of the video. Your customers simply aren’t used to these parts of the spectrum, Apple.

On Tuesday the company followed up with the All-New Diminutive-Sized Mac mini, which looks not unlike a Mac Studio someone left in the dryer too long. It’s Apple’s fastest, smallest and most easy-to-lose Mac mini ever.

Because these things come in threes, Apple announced new MacBook Pros on Wednesday, rounding out the lineup and making it less weird that its most advanced processor was in the iPad. Say what you want to about AI (god knows I do) but it did give us the gift of a base RAM configuration of 16 GB. Don’t say it never did nothin’ for ya.

And, in a retcon anyone can get behind, even the M2- and M3-based MacBook Airs now start with 16 GB. Well, unless you’re someone who bought a MacBook Air last week because you were certain it wasn’t going to get updated. Also, it’s worth noting that while this change to the timeline did affect almost all of the MacBook Airs, Walmarts are apparently built inside some sort of space/time Faraday cage and exist in their own reality. Their M1 MacBook Airs still ship with just 8 GB of RAM.

I got your update right here

Well, it sure was nothing but good news this week, wasn’t it? Apple nailed it across the board, even updating its Magic peripherals, replacing the Lightning Ports with USB-C.

So, all is well and… Oh, don’t, uh, don’t look at those too closely. They’re great, no need to…

“Apple put the Magic Mouse’s charging port on the bottom again”

OK. Yes. Fine. Apple did not take the opportunity to move the charging port to a less ridiculous spot. Also… also… as long as we’re coming clean on these things, the smaller Magic Keyboard still does not have arrow keys in an inverted-T design.

[30 minutes of pandemonium. The judge repeatedly calls for order, but the gathered crowd is inconsolable. The bailiffs are ordered to clear the courtroom but are swept backwards and into the chambers of the judge as he attempts to flee. The system has failed the people yet again and this time they have had enough.]

Well, not everyone agrees. John Gruber suggests you people don’t deserve a nice bottom-charging mouse.

Putting the port on the belly is putting form over function, but in this case Apple’s designers think the better form is worth the trade-off.

It is truly the most beautiful mouse that I will never buy.

Burning a hole in its pocket

After all that announcing, Apple took some time on Thursday to relax and do some more announcing, revealing its quarterly results. The company had record fourth-quarter, earning $95 billion in revenue.

Then, it did exactly what I do when I get a big payday: go on a buying spree.

“Apple sinks $1.1 billion into Globalstar’s satellite network, takes ownership stake”

This orbital laser platform isn’t going to build itself. Also, the company seems to be betting big on satellite features for iPhone like Emergency SOS.

To top off the week, Apple acquired Pixelmator, makers of the photo editing app of the same name.

There will be no material changes to the Pixelmator Pro, Pixelmator for iOS, and Photomator apps at this time.

“At this time”, meaning 10 AM Friday morning, November 1st 2024.

[John Moltz is a Six Colors contributor. You can find him on Mastodon at Mastodon.social/@moltz and he sells items with references you might get on Cotton Bureau.]


Macs, tax, and the rules of acquisition

A huge week! We break down new Macs, Apple’s Mac release strategy, the financial results, and a surprising Apple purchase.



Apple buys Pixelmator

Pixelmator Team, announcing a shocker:

Pixelmator has signed an agreement to be acquired by Apple, subject to regulatory approval. There will be no material changes to the Pixelmator Pro, Pixelmator for iOS, and Photomator apps at this time. Stay tuned for exciting updates to come.

Pixelmator is great. Photomator is great. This team has been making great image-editing apps for years, and apparently now… they work at Apple? I don’t know what this means for the future of Apple’s apps—though I hope it means Photos is going to get a serious infusion of new talent and functionality!

If you’re a Pixelmator Pro or Photomator user, this has to be a bit of a bummer, but there’s some good news: It will probably take a few years for Apple to fully integrate the team into whatever is happening next, and the existing apps will probably still be around until then.


By Dan Moren

Apple sinks $1.1 billion into Globalstar’s satellite network, takes ownership stake

If you had any idea that satellite connectivity isn’t a key part of Apple’s strategy, well, the company’s satellite partner Globalstar has disclosed changes to its deal with Apple, including a new influx of $1.1 billion from Apple tied to capital improvements, and $400 million in equity, which gives Apple a 20-percent stake in the company.

That is quite a bit of money, but it’s not necessarily a huge surprise. There aren’t that many companies around with these kind of capabilities and by locking down an investment in Globalstar, Apple ensures bandwidth and access.1

Apple’s been offering satellite connectivity since the introduction of the iPhone 14 line in 2022, which debuted with the Emergency SOS via Satellite feature. At the time Apple said it would be offering two free years of service, though it later extended that by a year. Alongside the introduction of the iPhone 15 line, it added Roadside Assistance capabilities; this year, it added Messages via Satellite. All these features are under the same aegis.

Apple has never said what these features might cost after the expiration of the initial free period. The company’s been content to kick that can down the road—the latest expansion of this deal suggests that it might be happy to kick that can right into orbit. It’s gotten a whole lot of good publicity on the back of the Emergency SOS Satellite feature, not infrequently highlighting the lifesaving stories it’s enabled. It’s hard to imagine it would ever want to be in a position of dealing with a scenario in which somebody’s life could have been saved if only they’d paid Apple for the feature.

The real question is what additional features might be enabled by the improvements to Globalstar’s infrastructure: true satellite calling? Globalstar already offers some plans for that, as do competitors. FaceTime via Satellite? (Bandwidth and latency would seem to be real challenges there.) Perhaps even general internet access?

It still seems most likely to me that Apple will eventually offer tiers of these, perhaps bundled along with its Apple One subscription, leaving some features like Emergency SOS free, while others will cost an additional fee. But Apple seems confident enough that adding these capabilities are helping sell iPhones, and for the moment, that seems to be enough for it to keep investing.


[Dan Moren is the East Coast Bureau Chief of Six Colors, as well as an author, podcaster, and two-time Jeopardy! champion. You can find him on Mastodon at @dmoren@zeppelin.flights or reach him by email at dan@sixcolors.com. His next novel, the sci-fi adventure Eternity's Tomb, will be released in November 2026.]


By Jason Snell

This is Tim, that was Luca: Apple’s Q4 results phone call, transcribed

Tim Cook

Every quarter after releasing financial results, Apple CEO Tim Cook and CFO Luca Maestri hop on a conference call with analysts to detail the quarter gone by, give a peek at what’s to come, and dodge—er, I mean answer—questions from analysts. This is a transcript of the call, Maestri’s last (sniff) as Apple CFO.

Continue reading “This is Tim, that was Luca: Apple’s Q4 results phone call, transcribed”…


By Jason Snell

Apple’s Q424 results: $95B revenue–with a twist

Apple reported its financial results on Thursday for its fourth fiscal quarter, which ended on September 28. Revenue was $94.9 billion, up six percent versus the year-ago quarter and an all-time fourth quarter record.

The one twist: Apple recognized a one-time charge of $10.2 billion related to Apple finally having lost a long-time tax case in the European Union. That’s a lot of cash, and it bit into Apple’s profit for the quarter.

All in all, Apple’s business was relatively flat. iPhone sales were up 6% but flat for the fiscal year; Mac sales were up 2%, which is about how they’ve been all year; Services continues to have reliable double-digit growth, but the rate of growth slowed to 12% year-over-year.

After the results, Apple did its traditional call with financial analysts and we’ve got a complete transcript. And now, here are the charts:

Apple quarterly revenue by category pie chart

Continue reading “Apple’s Q424 results: $95B revenue–with a twist”…



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