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Is the Studio Display too clever by half?
Recycling is good. Just ask Apple.
After the company was repeatedly called out by Greenpeace for poor performance on environmental issues, it began a process to detail all the ways it was being green, including that now-familiar slide that appears at the introduction of every Apple product detailing how it’s made from recycled materials, doesn’t contain toxic byproducts, and more. You know the one.
But in recent years Apple has also become an expert at a different kind of recycling. The company has found strategic advantages in designing an increasing amount of its hardware in-house-and then, to make the most of it, it uses that hardware again and again in different products.
The most obvious example, at least this month, is the Apple Studio Display. It has the same Center Stage camera system that is in every current iPad model, the same A13 processor as numerous iPhones and iPads, and even runs a version of iOS behind the scenes. It’s not just the display’s aluminum that’s 100 percent recycled-most of its technology is, too!