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Three ways Apple could improve its core Services experience
Services: they’re so hot right now.
Earlier this year, Apple beat its self-stated goal of doubling Services revenue in 2020 with time to spare, and the company has not only recently announced that it will be launching a new service, Apple Fitness+, but also finally elected to offer a competitively priced bundle of its many services to consumers.
With all of that said, there are some elements of Apple’s services that are still a bit lackluster, and more than a few of them are parts of the very systems on which the company and its users rely. In the same way that you might want to look to patching a foundation before worrying about painting the walls, there are a few places where Apple might want to shore up its fundamentals before launching into something new.