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Why Price Won’t Stop People from Buying the iPhone Xs Max
The iPhone XS Max is the most expensive iPhone ever made. Its 6.5-inch display is the biggest on an iPhone ever. And its name is certainly the most ridiculous. This is, to be sure, a phone of extremes. And yet many of my friends say they’ll be getting an iPhone XS Max the first day it’s available. I guess another superlative we need to apply to the iPhone XS Max may be in its appeal to a certain type of customer.
Let’s break down what makes the iPhone XS Max such an interesting product.