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Jason Snell for Macworld
June 29, 2017 8:48 AM PT
Ten years ago, after six months of hype and after waiting in very long lines around Apple and AT&T retail stores, people first got their hands on the iPhone. Time has a way of flattening our memories of events: Steve Jobs unveiled the iPhone and the world changed.
But that simple sentence misses the initial fierce debate about whether the iPhone was going to be a usable product, the fact that the iPhone software wasn’t close to being done when it was announced in January, and the building of increasing excitement for a product that in some quarters was already being hailed as a game-changer. It was also the first time that I can remember where being in line at an Apple Store was an event.