Apple’s long history with the Super Bowl (Macworld/Jason Snell)

Computers and sports—two things that should never be appreciated together, if you accept the high-school stereotypes about jocks versus nerds. Today we live in a post-Moneyball world where nerds with computers have quantified every aspect of athletic performance. But back in 1984, who would have expected that the big winner of the Super Bowl would be… Apple Computer?

But it’s true: Apple and the Super Bowl have been making milestones for decades. It’s a nerds-and-jocks love story for the ages, except these days it’s more about musicians than jocks. Let’s look at Apple’s long history with the Super Bowl!

Continue reading on Macworld ↦