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Tim goes to India, we’re confused about what a new MacBook Air will bring, and Apple might allow side-loading?!


By Jason Snell for Macworld

Why Apple’s competition can never measure up

As I read the latest report from Bloomberg’s Mark Gurman about the apps Apple is building for Apple’s forthcoming AR/VR headset, I was again reminded about how unique Apple’s place in the tech ecosystem is.

We talk a lot about Apple’s competitors, and to be sure, it has them—in every single market in which it competes. But while Apple has competitors, none of them are playing the same game Apple is. For decades I’ve observed that many of the people who dislike Apple as a business do so because they don’t understand it—because they try to fruitlessly compare it to other companies in the tech sector.

The fact that we’re even able to discuss Apple’s forthcoming headset, headset operating system, headset app platform, and headset apps says everything about how Apple has a strategy that lets it execute in ways no other company can.

Continue reading on Macworld ↦


Sitcoms are one of the most popular genres of television, yet streaming services tend to do better repurposing someone else’s catalog rather than creating their own. What’s behind this trend, and what will the future hold?


What’s happening at WWDC? The rumors are… confusing. Also, Jason gets excited about watching four things at once, Myke tries to bring iOS 17 into focus, and we’ve got a book review of ‘Make Something Wonderful’ from the Steve Jobs Archive.


by Jason Snell

Apple’s quad box arrives in new tvOS beta

Benjamin Mayo of 9to5Mac took Apple TV’s new multi-view feature for a spin:

With tvOS 16.5 beta, Apple is testing a new feature for the Apple TV app on the Apple TV 4K set-top box: the ability to watch more than one game at a time.

Multiview allows users to watch up to four simultaneous streams at once. The feature is available for live sports streamed through the TV app, like MLB Friday Night Baseball and MLS Season Pass

The “quad box” is the killer feature on Fubo, my TV provider of choice, and it’s coming to YouTube TV just in time for its integration of the NFL Sunday Ticket package. Given Apple’s investment in MLS, it makes sense there. Sports is the perfect application for watching more than one live channel at a time.

In the long run, though, this needs to be a tvOS-wide feature. Right now if there’s a game on Fubo and another on ESPN+ and a third on MLB and a fourth on the TV app… I can watch one at a time or, if I am very lucky and it’s the right combination of apps, two at a time—one in a tiny picture-in-picture view. The OS should put it all together. Maybe this is a step in that direction… or maybe it’s just something Apple had to build for MLS. I hope it’s the first one.

—Linked by Jason Snell

by Jason Snell

Apple Cash becomes Apple savings account

Apple Newsroom:

Starting today, Apple Card users can choose to grow their Daily Cash rewards with a Savings account from Goldman Sachs, which offers a high-yield APY of 4.15 percent — a rate that’s more than 10 times the national average. With no fees, no minimum deposits, and no minimum balance requirements, users can easily set up and manage their Savings account directly from Apple Card in Wallet.

Essentially, Apple is turning the limbo state of Apple Pay Cash (which is where all the money earned from Apple Card rewards) into an actual savings account with a high interest rate, at least for Apple Card customers. (The account, like the card, is from Goldman Sachs.)

I am not a financial-industry analyst, so I’m curious about what the motivation for this product might be. My first thought is that by offering a good interest rate, it will encourage Apple Card users to keep their money in Apple’s accounts rather than transfer them back to their home banks. And I assume there’s a long game here involving Apple encouraging people to be comfortable leaving their money with Apple, to be extended with future financial products.

—Linked by Jason Snell

By Dan Moren for Macworld

How dicey rumors get from Apple’s secret labs to your computer screen

If you’re an avid follower of Apple rumors, you’d be excused for wondering exactly what the heck is going on in Cupertino these days. The last couple weeks have seen stories retracting several previously suggested features, shipping time frames, or even entire products.

But, if you’ll pardon me unlimbering my bat for a game of inside baseball, all this only illustrates the many and varied reasons that such rumors should be taken with entire chunks of salt. It’s not simply because they’re rumors, but rather because of the nature of how many of those who report such rumors acquire the details in the first place.

Rumors, like sausage and politics, are a little less magical when you see exactly how they’re made, so join me on this journey inside the rumor mill. You may never look at them the same way again.

Continue reading on Macworld ↦


by Jason Snell

The end of the computer magazine

My old PC World counterpart, Harry McCracken, calls the time of death:

The April issues of Maximum PC and MacLife are currently on sale at a newsstand near you—assuming there is a newsstand near you. They’re the last print issues of these two venerable computer magazines, both of which date to 1996 (and were originally known, respectively, as Boot and MacAddict). Starting with their next editions, both publications will be available in digital form only.

But I’m not writing this article because the dead-tree versions of Maximum PC and MacLife are no more. I’m writing it because they were the last two extant U.S. computer magazines that had managed to cling to life until now. With their abandonment of print, the computer magazine era has officially ended.

My personal computer magazine journey ended nearly nine years ago, but the final curtain has now fallen.

—Linked by Jason Snell


by Jason Snell

‘Make Something Wonderful’

The Steve Jobs Archive has released a book, edited by Leslie Berlin, with a small selection of Steve Jobs’s interviews, speeches, and emails—many of them to himself. There’s a limited print run being given to Apple, Pixar, and Disney employees, but anyone can download a copy for free from Apple Books or from the Steve Jobs Archive website in ePub format, or you can read it on the web in its entirety.

I have to admit that the existence of the Steve Jobs Archive generates mixed feelings in me. It’s dedicated to curating the work of an important historical figure, but also feels a bit like it’s designed to be a hagiographic tool for influencing how Jobs is remembered by history. (Given how history tends to flatten people’s life stories and accomplishments into caricature or outright falsehood, I entirely understand the impulse.)

In any event, “Make Something Wonderful: Steve Jobs in His Own Words” is a good, short read. It’s neither a dry business-school tome nor some sort of detailed historical analysis of his email trail. Instead, it’s a carefully curated collection that ranges from the familiar to the obscure.

I found the first two sections of the book, covering his early days through his return to Apple, to be the most compelling. Once Jobs returns to Apple and Pixar is riding high, the text tends to become a bit more familiar set of keynote addresses and memos from the CEO.

The highlight of the book, however, is his Stanford commencement address from 2005. It’s a remarkable speech to begin with, one that will likely be quoted for years to come. But the book also provides Jobs’s notes to himself as he began planning what to say in the speech! (He just kept sending himself emails whenever he thought of something, and because of that quirk, we get to peek inside his thought process.)

“Make Something Wonderful” is worth your time, even if it’s just to marvel at the beautifully executed web version.

—Linked by Jason Snell

Collecting and removing mobile apps, how we begin and end every smartphone session, our new computer migration process, and how we balance our digital and physical lives.



By Jason Snell for Macworld

What’s bugging Mac users? Bugs, bad base models, and expensive upgrades

I love speaking at user group meetings. There aren’t as many Apple user groups out there as there used to be, and these days the meetings are mostly over Zoom, but as someone who mostly speaks with developers, PR people, and media types, it’s refreshing to speak to people who are much more purely enthusiastic about Apple and its platforms.

User groups also tend to do a good job of exposing the concerns and pain points of Apple customers who aren’t doing this for a living. It’s a great perspective shift. Last month, I spoke to a group that made it pretty clear about what Apple is doing that is making them unhappy. The particular complaints that floated to the top were, I think, instructive about where Apple needs to make changes and up its game. Let’s take them in turn.

Continue reading on Macworld ↦


This week we’re pondering future directions for watchOS complications and iOS Control Center, reacting to extremely early reports about future iPhone displays, and digesting Apple’s slow build of alternative manufacturing capacities outside of China.



by Jason Snell

Andy Baio on designing for colorblindness

Like me, Andy Baio is colorblind. People don’t get how many design elements rely on color:

For some people, colorblindness is a serious liability that closes doors on career dreams. It’s hard to become a pilot, train conductor, or pathologist if you can’t differentiate colors in critical instruments, signals, or tissue samples. For others, it seriously impacts their day-to-day ability to do their jobs, like surveyors spotting flags, doctors looking at skin conditions, or electricians looking for colored wires.

But for me, it’s just a lifelong series of unnecessarily confusing interactions, demonstrating that the world wasn’t designed for people like me.

Accessibility comes in lots of forms. I have flabbergasted people by explaining that the little charging light that turns from amber to green when a device is completely charged is utterly indecipherable to me. And my colorblindness is apparently far less severe than Andy’s.

If you are a web designer or app designer, you should always keep colorblind people in mind.

—Linked by Jason Snell


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